Our Story

132 NEWBURY STREET | BOSTON | PH: 617 262 5111
THE SAFAR STORY: Àcôté and Safar were founded by Gaston Safar who started cutting hair at a young age at his parents’ salon in France. Before turning 20, he moved to Boston with his family and one year later he opened Safar Coiffure with his brothers Serge and Jean-Pierre. Over three decades later, the name Safar is synonymous with beauty and style. In 1998 Gaston opened Salon acote, offering the best in hair services. Today the Safars own Safar Coiffure and Salon acote in Boston, as well as Safar Salon in the heart of Miami Beach.

“We believe your outer style conveys a powerful message about who you are. Whether classic, trendy, fun or practical, we are here to help you achieve great hair with a touch of your own personal style.”– GASTON SAFAR